Online learning materials marketplace to sell and share
Lehrermarktplatz is an online platform for teachers of exchange and sale of educational material. They needed new branding and an interface where the shopping and the sharing-material experience can be easy for the user.
UX/UI Design
Digital Product Design
Branding
Creative Direction
Solution
Making sharing a fun experience
I have created an effective and minimalist interface and a fun visual identity that allows creating visual explanations to the user of the process such as sharing material or your purchase as well as generating content and entertaining product information. I also created features to make it easier to find materials for old and young users.
Since the average of the users is form young teachers until really old, I create illustrations that didactically explain each step in all of the processes mentioned in addition to improvements in the material search tools.
Personal style and tonality to explain the content.
Interface and usability optimization
Shopping process optimized
Lehrermarktplatz users have a more satisfactory shopping experience through the shopping process redesign more clean, minimalist and clear visibility of the shopping status.
More didactic experiences
Since the average of the users is form young teachers until really old, I create illustrations that didactically explain each step in all of the processes users can perform on the website like shopping, sharing or create an account.
Search feature optimization
Users can enjoy an easy search experience thanks to this function simply by searching and collecting tags used in the content of the desired material.
