We create an interactive link film for youtube with a papercraft art direction to match with the look of the films of the channel. The concept is about a desktop scene, where the users could feel identified. The film will appear after every BVR bank film and we use links as interactive areas of YouTube like “subscribe” , “watch more videos” or “find the BVR bank closer to you”.
A papercraft pointer describes where the viewer has to click to subscribe to the channel or to watch more explanatory films. After the film was launch, the followers of the BVR YouTube channel increased. The film was animated with 3D modeling from real paper objects.